you will use.
Explore three design concepts before you commit to the website build.
The participant compares the program, date and presenter. The company wants to know if you'll be a good fit for their team. We design websites for training companies that organize the offer and lead to the correct application. Start with 3 free design concepts - choose your direction before ordering your website.

Explore three design concepts before you commit to the website build.
No deposit or signed contract is needed to see your design concepts.
Choose a direction or walk away. There is no obligation to continue.
SEO/SEM EXPERIENCE. LEARNING ABOUT YOUR SERVICES.
I have been working in SEO and SEM for over 17 years. I have worked with over 200 clients from Poland and Europe. When planning the website, I use this experience to connect the training topic with the recipient's questions and their path to reporting. Brands and numbers shown are for SEO/SEM projects.
We talk about topics, participants and the method of selling. We determine whether you run open training, closed workshops for companies or online courses. We check who updates the deadlines, how you accept applications and what tools you use. On this basis, pages, content and a list of necessary functions are created.

6 CONCEPTS FOR TRAINING COMPANIES






YOUR INDUSTRY. YOUR CUSTOMERS.
A person choosing a course for themselves needs different information than the HR department ordering a workshop for a team. We plan the website around your audience, class formats and how you actually organize training.
We will show topics, entry requirements, programs and upcoming editions. The participant will check the date, form of classes and price and proceed to the registration process. For a larger offer, we will agree on a catalog with filters, e.g. by topic, place and mode.
A separate track will explain how you tailor the program to your team and what the needs conversation looks like. The inquiry may include the subject, purpose, number of people and preferred form. The B2B client will receive the information needed to discuss the scope.
We will present specializations, instructors and available learning formats. If you already have a course platform, your page can link to it. Sales of recordings, participant accounts and materials after logging in require a separate solution.
FROM FIRST IMPRESSION TO INQUIRY
An example participant's route: catalog → training card → date → application. For the company: training area → method of working with the team → inquiry about the program. We will select pages to suit the scale of your services.
We will organize the offer according to topics and target groups. For several training courses, a clear list is enough. A larger catalog may receive a search engine and filters; we will agree on their scope instead of adding them unnecessarily.
Program, for whom, requirements, trainer, duration, place or online form and price. We will plan how to show subsequent dates of the same topic and what happens after reporting. Information about materials and the completion document results from your services.
Presenter profiles will show specializations and proven experience. The offer for teams will explain how to determine needs and tailor the program. We will add real opinions or project descriptions if you have materials for publication.
We will show you how to register, pay, change the date and contact the organizer in accordance with your rules. The FAQ will collect questions from participants. Blog, downloads and additional language versions may expand the agreed scope.
WHAT'S INCLUDED
We will agree on the layout of the catalog, pages, content and the method of accepting applications. We will explain what materials you provide, what we prepare and which integrations and functions require additional pricing.
We will combine company identification with a clear presentation of courses and workshops. Three free concepts will allow you to compare the appearance and layout before starting paid implementation.
The program, date and reporting button should also be readable on the telephone. We check the layout, menu, forms and keyboard operation so that the recipient can conveniently navigate through the offer.
We plan categories, program descriptions and information about trainers. The scope of editorial work and the number of cards implemented are part of the quote. You approve the content, dates and conditions of participation.
The agreed scope can include page URLs, titles, headings, and internal links that help people find your services. Content reflects your actual coverage and credentials. We do not guarantee search rankings, new clients, or a particular outcome in any legal matter.
We will select a B2B inquiry, a request for editing or a transfer to the system used. Payments, CRM, newsletter and course platform require checking the capabilities of suppliers and a separate quote.
Before launch, we verify the data, links and agreed submission paths. After acceptance, we provide the agreed accesses and discuss updating the offer, dates and further service.
CONTACT TAILORED TO THE WAY OF WORK
Making an appointment for a specific date, registering several employees and asking about a closed workshop are different matters. We will plan buttons and forms according to how your company handles each of them.
The participant selects the edition and learns the next steps. We will determine the necessary fields, the recipient of the report and the method of confirmation. Information about vacancies requires a current data source and agreement on who is responsible for them.
The form may ask about the topic, purpose, group size and preferred date. It allows you to start a conversation without choosing a ready-made package. You then agree on the program, place, schedule and price with the client.
The link to the current tool, the embedded module and the full data connection vary in scope. We will check the possibility of integration. Shopping cart, payments, billing and reminders are options; We discuss licenses and supplier fees separately.
If you publish services on BUR, we may provide a link to the appropriate tab and information approved by your company. Materials, tests and participant accounts can run on a separate platform. We will establish their connection to the website before implementation.
CUSTOMER LANGUAGE. SPECIFICATIONS ABOUT YOUR COMPANY.
We help translate the offer into information needed to select classes: who they are for, what they include and how they are conducted. The content is created from your materials and conversations about the offer. The scope of data editing and implementation is specified in the quote.
We collect the agenda, prerequisites, goals and working methods. We describe what the training covers and in what situations it will be useful to the participant. We avoid promises of results that are not confirmed by the program or documentation.
Photos, biographies, specializations and confirmed qualifications will be useful. We will only use opinions and descriptions of previous projects if they are true and you can publish them. We do not replace them with made-up numbers.
We will establish a source for dates, locations, prices and information about what is included in the participation. We will explain the form of classes, the necessary preparation and the rules of registration. You confirm the data on the website and in external catalogs before publication.
We will determine who adds edits, changes presenters and updates programs. We will choose the editing method according to the team. A blog and expert materials are an option when you have an author, a publication plan, and the ability to keep them current.
SEE THE DESIGNS. THEN DECIDE.
Compare three concepts for the appearance and layout of a training company's website. You will see different ways to show the offer, programs and the route to registration. This stage is free of charge, without a contract or advance payment.
Describe what training you conduct, for whom and how you accept applications. You can show your current website or offer materials. You don't need a ready-made idea - the proposals will help you choose a direction before ordering it.
Free designs are concepts of appearance and layout. Creating a working website and publishing it is the next, paid stage - after accepting the scope and price.
WEBSITE - PRICE AND SCOPE
The price of a website for a training company depends on the design, the number of programs and editions implemented, the content, the method of editing and integration. After the conversation, you will receive a custom quote. The following scenarios help you identify your needs; they are not ready-made price packages.
For a trainer or a company with several topics that accepts applications during an interview. A clear presentation will explain the specialization, programs and methods of collaboration.
For a company with regular editions and a wider offer. The catalog, training cards and instructor profiles help you compare topics and dates.
For a company that needs records in the system used, payments, CRM or connection to the exchange rate platform. We agree on each function and its operation separately.
The website build and ongoing maintenance are priced separately. The quote will define the design, implemented content, features, deadline and revisions. We will discuss the domain, hosting, licenses, renewals and possible fees of payment tools or operators separately. Care, subsequent programs, course materials and promotion are additional scope. You receive three initial design concepts free of charge.
FOUR STAGES. CLEAR ARRANGEMENTS.
First, we define the recipients and the path to reporting. The schedule depends on the scope, availability of materials and time for your approval. We confirm the price and project terms before the paid stage.
We discuss topics, target groups, forms of classes and applications. We check the current website, catalog and tools used. We define the necessary pages and the source of data about dates.
We show three free directions for appearance and layout. You compare the presentation of the offer and the customer journey and provide comments. You decide whether you want to order the creation of the website.
We confirm the price, scope, deadline and amendments. We develop the selected project, implement established cards, content and functions. You approve programs, information about trainers and conditions of participation.
We verify mobile views, links and agreed submission paths. After approval, we launch the website and provide access. We discuss adding edits, maintenance and further support.
VISIBILITY, MAINTENANCE AND NEXT STEPS
The training offer changes with topics, instructors and dates. We will plan how to update it and place space for new programs. We agree on maintenance, promotion and additional functions as separate scopes.
The logical structure of the catalog and specific descriptions form the basis for further promotion. We can cover SEO, expert articles and Google Ads separately for selected topics. Launching the site does not guarantee position or number of entries.
We will review existing addresses, programs, dates and necessary redirects. We will determine the scope of migration, domain and email behavior. The method of transferring accounts or materials from the platform requires separate review.
You can arrange to update the catalog yourself, order individual changes or choose separately priced care. Before launch, we will determine access, responsibility for dates and content, and maintenance and renewal costs.
REVIEWS
Feedback on the ideas, communication, and details that make a difference.
Łukasz had a great understanding of the nature of my company. The website is light, elegant and shows what is most important.

DIRECT COLLABORATION
SEO and SEM experience in designing your website.
My name is Łukasz Zaborski. I have been working in SEO and SEM for over 17 years; I have worked with over 200 clients from Poland and Europe. Thanks to this, when designing the website, I also think about how the recipient finds the offer, compares services and decides to contact us.
At zaborski-pro.com, you work directly with me. I'm based in Poland and work remotely with U.S. businesses. Tell me about your services, current website, and goals. We'll agree on a scope that fits your business and coordinate communication around your time zone.
Tell me about your trainingYOUR BUSINESS. YOUR INDUSTRY.
Choose your industry. Explore website ideas, features, and answers to common questions.
QUESTIONS BEFORE YOU START
About concepts, price, catalog, records and maintenance. Check how we plan a website for a training company at zaborski-pro.com.
Yes. You receive three initial design and layout proposals with no fee, deposit or contract. They do not oblige to ongoing work. Creating a working website and launching it is a later, paid stage after agreeing on the scope and price.
We prepare the quote individually. The design, catalog, number of implemented programs and deadlines, content editing, editing and functions are important. Before development, you will learn the scope of implementation and separate costs of maintenance, license and additional care.
We set the date after knowing the offer, materials and needed functions. A catalog with multiple program migrations or tool connections requires more work than a simple presentation. The schedule also takes into account your verification of programs and approval of the project.
Descriptions of training, recipients, programs, trainers' biographies, dates, prices and rules of participation will be useful. You can provide a logo, photos and current website. You don't need a complete brief; We will start by talking about the offer and missing materials.
The selection results from the method of sale. For closed workshops, you can start by asking about the program. Open training courses may have an entry or payment form if you require this. We evaluate the shopping cart, payment operator and automation after determining the process.
The offer page shows the rates and leads to an application. The platform can additionally support lessons, materials, tests and participant accounts. If you're already using it, we can schedule a link or check the integration. Building and operating a full platform requires a separate scope.
We will plan separate paths. The participant will choose the topic and edition; the company will be able to ask about a workshop for the team or group registration. We will select fields, confirmations and further handling methods depending on your rules and the tools you use.
If you need catalog editing, we will take it into account when selecting the solution. We will determine who changes programs, dates, prices and presenters, and what access they will receive. You can also order updates within a separately agreed scope of care.
Yes, if your company publishes a service there, we can provide an appropriate link and place for approved information. We will determine who ensures the consistency of data and the timeliness of links. The website itself is not an entry in the BUR or a confirmation of granting funding.
After checking the configuration, we will determine how the domain and mail will behave. We will review current addresses, content and necessary redirects. We will discuss the scope of transfer of programs, editing and data from external tools before the quote.
The agreed scope may include directory structure, titles, headings and linking. Permanent SEO, campaigns and publications are separate services. We discuss maintenance, licensing, updates and additional care separately. The performance of the website does not guarantee positions or sales.
Let's talk about your training company's website.
Get 3 Free DesignsLET'S TALK
Describe what training you conduct and what the new website is intended to facilitate. We will prepare three free concepts that will help you choose the direction in which your services will be presented.
Enter the topics, audience and address of the current website. Please specify whether you run open, closed or online training and how you accept applications. All you need is a description of your company and needs - no lists of participants or data from their accounts.

Łukasz ZaborskiYou'll work directly with me.