WEB DESIGNfor wholesalers
and distributors

Showcase your products and reach.
Make the next business connection.

The buyer wants to check the assortment, delivery conditions and ordering method. We design websites for wholesalers & distributors, which organize the offer and lead to a conversation with the salesperson. Start with 3 free design concepts - choose your direction before ordering your website.

Łukasz Zaborski
3 Designs. $0 to Start.

Explore three design concepts before you commit to the website build.

No Contract to Get Started

No deposit or signed contract is needed to see your design concepts.

You're in Control

Choose a direction or walk away. There is no obligation to continue.

First, I get to know your trade.
Then I plan the website.

I have been working in SEO and SEM for over 17 years. I have worked with over 200 clients from Poland and Europe. I use this experience when planning the website: how the recipient looks for a supplier, compares the offer and decides about contact. Brands and numbers shown are for SEO/SEM projects.

We talk about product groups, companies served and how to accept orders. We determine what can be shown publicly and what requires contact or a contractor's account. We also check whether you need a service presentation, a catalog or a connection to an existing B2B platform. These arrangements result in the layout, content and functions.

17+years in SEO & SEM
200+SEO & SEM clients
1:1direct collaboration
Selected brands from SEO & SEM projects
Brands from SEO/SEM projects: Orange, KOŁO, Volvo, POL-SKONE, Speak Up, Elektro Spark, Klaravik, Krasnystaw, Hanesco, Stella, Aliplast and Fabryka Mebli

Explore sample designs.
Compare the approaches.

Wholesale and distributor website concept - industrial, American version
Wholesale and distributor website concept - editorial, American version
The concept of the wholesaler and distributor website - catalog, American version
Wholesale and distributor website concept - process, American version
Wholesale and distributor website concept - immersive, American version
Wholesale and distributor website concept - digital, American version

Websites for wholesalers and distributors.
Adapted to the way of selling.

The retail store, installer and purchasing department need different information from the supplier. When designing a website, we start with who you sell to, what you offer and how you handle orders. Not every wholesaler needs a full B2B store right away.

Industry and local wholesalers

We will show product groups, collection point, delivery range and contact details of the appropriate salesperson. For companies purchasing by phone or on-site, the website can explain the offer and project terms, without a shopping cart.

Brand distributors and importers

We will organize brands, product lines, applications and materials for partners. Confirmed distribution rights, documentation and conditions for entering the network help the recipient evaluate the supplier. We will determine additional languages ​​by market.

E-commerce suppliers

If you actually offer dropshipping or share product data, we will describe the rules for accessing, updating and handling orders. We will separate information for the new store from the entrance to the current contractor's panel.

Website for wholesalers.
From assortment to inquiry.

An example buyer's journey: product category → brands or product card → project terms → inquiry. We will adjust the scope of pages to your services. The following elements help you evaluate a provider before your first conversation.

01
Range and brands

The categories will show the product groups, applications and brands offered. With a larger database, we will agree on the catalog, filtering and product cards with codes and sales units. For a narrower offer, a clear overview of the categories is enough.

02
Wholesale collaboration

We will explain who you are serving, how to receive a quote and whether a minimum order applies. We will show you your delivery, collection and contact rules. Individual discounts and price lists can remain in the sales conversation or existing panel.

03
About the company and its facilities

We will present the actual warehouses, branches, team and scope of service. We will use our own photos and confirmed distribution information. We will add manufacturer materials and brand markings to the agreed extent permitted.

04
Contact and materials for partners

We will assign the right people to the regions or categories. PDF catalogs, technical sheets and a link to the B2B panel will facilitate the next steps. We will determine which materials are public and which are available only to contractors.

Creation of websites for distributors.
Design, content and launch.

We will agree on the structure of the offer, the method of product presentation and the route to the salesperson. The scope will determine what materials you provide, what we prepare and which features require additional analysis. Catalog and B2B sales have different requirements.

Appearance tailored to the company

We will combine the logo, colors and product photos with a clear layout of the offer. Three free concepts will allow you to compare directions before deciding on paid website development.

Readability on any screen

The merchant should conveniently browse categories, conditions and contact information also on the phone. We check menus, buttons, text layout and keyboard operation at different widths.

The offer is understandable to the recipient

We will help you organize categories, brands and rules for starting collaboration. The number of pages, product cards and editorial scope are part of the quote. You approve commercial and technical data before publication.

SEO basics for assortment

We plan logical addresses, titles, headings and category associations. The descriptions correspond to the actual scope of distribution. We discuss permanent SEO, new content and campaigns as separate services.

Inquiries and agreed tools

The form may direct an inquiry to the sales department, and the link may lead to an existing B2B panel. Product import, CRM and data exchange with ERP require checking the systems' capabilities and a separate quote.

Page control and handover

We verify data, links, files and query path. We also check sample cards for the agreed catalog. After approval, we launch the website and discuss access, editing and maintenance.

Commercial inquiry or B2B panel?
Two paths to your services.

The new customer needs to check the rules and get to know the salesperson. A regular customer wants to reach the tool where he or she orders. We will plan both entries so that the public offering supports your current way of selling.

01
Inquiry about products and quantities

The agreed form may collect the product category or code, the approximate quantity and the delivery region. We will make it clear that submitting an inquiry is for the purpose of preparing a response and not for automatic order confirmation.

02
The right salesperson

We will select contact details for regions, branches or product groups. Telephone, email and calling hours will help determine availability or conditions. We will discuss the scope of possible forwarding of queries to CRM separately.

03
Entrance for contractors

If you have a B2B platform, we will provide a clear login transition and a description of how to gain access. The link to the panel is simpler than building accounts, a shopping cart, individual price lists and order processing.

04
Post-recognition integrations

Before synchronization, we determine the source of descriptions, prices and stock, update frequency and available APIs or files. We check permissions and error behavior. We do not promise ongoing availability without an established data mechanism.

Content for the wholesaler's website.
Specifics that help merchants.

The recipient should recognize the correct product and check the purchase rules. We help you describe the assortment and collaboration based on your materials. We will determine the scope of editorial work and who is responsible for keeping descriptions, files and commercial data up to date.

01
Product categories and data

A list of categories and brands, product codes, variants, units and photos will be useful. For the catalog, we will determine the number of items and the data source. A set of photos alone is not enough to prepare reliable technical data sheets.

02
Conditions and scope of supply

Provide the company groups you serve, your area of operation, your collection policies and minimum quantities, if any. We will determine which information is permanent and which the salesperson confirms during the quote. We do not make promises of dates or conditions.

03
Photos and documentation

We will use our own photos of the warehouse, team and products, as well as materials from manufacturers to which you have the rights. We will assign technical data sheets and certificates to the appropriate items. We will only show distribution authorization after confirmation.

04
Updates without two versions of the offer

We determine people responsible for products, PDF catalogs and project terms. You can arrange self-editing or additional care. Automatic import requires specifying the data source; news makes sense when you have a plan for maintaining it.

3 designs
on us.

3 ideas for your website.
Compare them free of charge.

See three concepts for the appearance and layout of your wholesale or distribution company's website. You will compare the ways of presenting the assortment, project terms and contact. This stage is free of charge, without a contract or advance payment.

Tell us what you supply, who you sell to and how you take orders today. You don't need a ready-made design. Concepts will help you choose a direction before ordering the construction of your website; they are not an implemented catalog or B2B system.

  • No Design Fees
  • No Contract Required
  • No Obligation to Continue
See My 3 Free Designs

Free designs are concepts of appearance and layout. Creating a working website and publishing it is the next, paid stage - after accepting the scope and price.

Wholesaler website - price.
What determines the scope?

The cost of a website for a wholesaler or distributor depends on the design, number of pages, product data, editing and additional functions. The offer website, catalog and ordering platform have different scopes. The following scenarios help you tell them apart; We will prepare a custom quote.

STARTER
Offer service

For a company that wants to show groups of goods and start a conversation with a new recipient. Orders remain in the current sales channel.

  • Assortment and brands in one view
  • Project terms and scope of supply
  • Contact with the sales department
Custom QuoteRequest a Quote
CATALOG
Service with products

For wholesalers with a larger assortment. The merchant browses the categories, compares parameters and asks about selected products.

  • Categories and agreed product cards
  • Search and downloads
  • Method of importing and updating data
Custom QuoteRequest a Quote
GROWTH
B2B connection page

For a company needing additional languages, connection to a sales platform or data exchange. The scope depends on the systems used.

  • Entrance to the existing contractor panel
  • Optional post-analysis integrations
  • Additional languages by market
Custom QuoteRequest a Quote

The implementation, maintenance and sales system have separate costs. The quote will specify the content, pages, number of products, features, deadline and revisions. We will discuss the domain, hosting, renewals and licenses separately. The full B2B basket, contractor price lists and order synchronization require a separate scope. We arrange care, new content and promotion additionally. Your first 3 design concepts are free.

Designing a website for a wholesaler.
From conversation to launch.

First, we determine the purpose of the website, materials and the method of managing the offer. The schedule takes into account the size of the catalog, integrations and your acceptance. We confirm the price and terms of paid website development before starting this stage.

01
I get to know your sales

We discuss the assortment, customer groups, branches and order channels. We check your current website and B2B system, if you have one. We indicate the necessary pages, product data and areas requiring analysis.

02
You get 3 concepts

We show three free directions for appearance and layout. You compare the presentation of the offer and the method of contact. You provide your comments and decide whether you want to order further development of the website.

03
We Agree on the Scope and Build

We confirm the price, deadline, scope and amendments. We develop the selected project and prepare the agreed content and functions. You verify commercial data, manufacturers' materials and sample products in the catalog.

04
We Review and Launch

We control mobile views, files, links and the route to the merchant. We test optional imports or connections within the agreed scope. After approval, we launch the website and discuss editing, access and maintenance.

Page with the development of distribution.
New brands, markets and tools.

Additional product categories, new branches or foreign sales may require expansion. We will determine the editing method and priorities for further changes. We price catalog development, promotion and integration according to actual needs.

Category and brand SEO

A clear structure of the offer forms the basis for further promotion. We can discuss category descriptions, SEO and Google Ads separately. We do not guarantee position, turnover or number of inquiries once the website is launched.

Redevelopment and new markets

When changing the page, we will check old addresses, files and redirects. We will agree on switching the domain while maintaining email and access to the B2B panel. We will prepare language versions for the actual recipients served.

Editing and post-startup maintenance

We will adjust the method of updating the assortment and conditions. You can arrange self-editing, individual changes or follow-up care. We determine the owner of the data, renewal costs and handling of possible integrations before launch.

The best part? Hearing from clients.

Feedback on the ideas, communication, and details that make a difference.

Łukasz had a great understanding of the nature of my company. The website is light, elegant and shows what is most important.
Anne
Łukasz Zaborski, SEO and SEM specialist

Hi,
I'm Łukasz.

SEO and SEM experience in designing your website.

My name is Łukasz Zaborski. I have been working in SEO and SEM for over 17 years; I have worked with over 200 clients from Poland and Europe. Thanks to this, when designing the website, I also think about how the recipient finds the offer, compares services and decides to contact us.

At zaborski-pro.com, you work directly with me. I'm based in Poland and work remotely with U.S. businesses. Tell me about your services, current website, and goals. We'll agree on a scope that fits your business and coordinate communication around your time zone.

Tell Me About Your Business

What's your
business?

Choose your industry. Explore website ideas, features, and answers to common questions.

Websites for wholesalers.
Questions before collaboration.

About costs, product catalog, B2B platform and materials. Check how we determine the scope of a website for a wholesaler or distributor at zaborski-pro.com.

Are 3 wholesale website concepts free?

Yes. These are three initial proposals for the appearance and layout without a fee, advance payment or contract. They do not oblige to ongoing work. They do not include a live website, catalog import or ordering platform. Creating and launching the website is the next, paid stage after acceptance of the scope and price.

How much does a website cost for a wholesaler or distributor?

We prepare the quote individually. Pages, number of products, design, texts, editing and functions are important. Data import, languages ​​and integrations can expand your scope. Before development, you will learn the costs of implementation and separately maintenance, license and ongoing support.

Do I need a product catalog or a full B2B store?

The offer website presents categories, brands and principles of collaboration. The catalog adds product cards and searches, but does not have to accept orders. The full B2B platform also supports accounts, contractor prices, shopping cart and orders. The choice depends on the sales process; We will determine the requirements before the quote.

I already have a B2B platform. Can the new site link to it?

Yes, we can plan a clear entrance to the existing panel and a description of how the new contractor will gain access. A public website can present the offer and collect inquiries. Embedding a tool or exchanging data is a broader scope, depending on the capabilities of the platform provider.

Do wholesale prices have to be publicly visible?

No. You can present the assortment without prices and direct to a sales inquiry or current panel. If you want login prices, discounts or quantity thresholds, you need agreed access and sales logic. The contact form itself does not create a contractor zone.

Is it possible to import products and connect the site to ERP?

This is an option that requires exploration. We check the system, available APIs or files, the scope of fields and the direction of data exchange. We separately determine the updating of stock, prices and descriptions as well as error handling. Before the quote, all you need is the name of the tool used and a description of your needs; do not send passwords or contractor databases.

What materials should be prepared for the wholesale website?

Categories and brands, description of recipients, delivery range, project terms, logo and photos will be useful. We will determine the scope of data and sample product cards for the catalog. We will use producers' materials after confirming the rights. To start, all you need is a company description and the current website address.

How long does it take to design and create a website?

We set the date after determining the scope and availability of materials. Catalog size, data organization, and integrations impact the schedule. We also take into account your verification of content and approval of views. You will learn the schedule before the paid stage; We do not declare one date for all websites.

Can I update the offer myself?

We will agree on this possibility when choosing the editing method. We determine whether you are changing pages, files, product cards or data in the source system. You can also order individual updates or follow-up care. Responsibility for keeping commercial information up to date remains clearly assigned.

Can the site describe dropshipping and overseas service?

Yes, if these models are part of your actual offer. We will show you the rules of collaboration, access to data and the order process. Additional languages, product files and automatic order forwarding require separate scope and costs.

Does website development include SEO and preserving old addresses?

The agreed scope may include category structure, titles, headings and linking. During the reconstruction, we check the current addresses and necessary redirects and plan to keep the domain, email and B2B input. Permanent SEO, new content and advertising are separate services.

What do I pay for after launching the website?

What remains is the domain, hosting and possible licenses and tool subscriptions. We arrange import services, care, new products and promotion separately. Before development, we will discuss recurring costs, renewals and liability for the operation of used connections.

Let's talk about the website of your wholesale or distribution company.

Get 3 Free Designs

Your company's new website.
Start with 3 concepts.

Write what you provide, who you sell to and what the new website will facilitate. We will prepare three free concepts that will help you choose how to present your wholesale or distribution company.

Provide product groups, scope and current website address. Specify whether you need a catalog, an additional language or entry to the B2B panel. To start with, a description is enough - without confidential price lists, passwords or contractor details.

Łukasz ZaborskiYou'll work directly with me.

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